Independent Media
Press release
Globe International,
an independent, non-partisan Mongolian NGO dedicated
to freedom of expression and the media, is launching
its 2005 Presidential Election Media-Monitoring Project
to systematically monitor the media coverage of the
22 May presidential election. This project is conducted
with the material and technical support of the National
Democratic Institute for International Affairs (NDI),
an international NGO headquartered in Washington, D.C.
promoting democratic development worldwide.
Globe International
seeks to evaluate the mass media’s performance in providing
objective and balanced coverage of the candidates and
their platforms so the citizens of Mongolia can make
well-informed choices at the ballot box. The project’s
findings will be determined through a well-defined and
rigorous methodology and are not intended to support
any one candidate or political party, but the integrity
of the media environment as a whole during the campaign
season.
Media monitoring
will be carried out from April 2 through May 21 using
qualitative and quantitative methods of analysis. Quantitative
analysis will measure the total amount of time and space
devoted to elections-related coverage on state-funded
television, state-funded radio, five private TV stations,
and four national newspapers. The qualitative analysis
will evaluate whether the information about candidates
is positive, negative, or neutral in its content.
Over the course of
two months and with the help of approximately 11 monitors
and analysts, Globe will hold regular press conferences
and release the results of the monitoring to the general
public, the media, political parties, governmental bodies,
international organizations, embassies, non-governmental
organizations, and others.
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